Application Process Walk Through

We are now accepting applications for the January 2016 Launch Program cohort. It will take place from Jan-July 2016.

What you need to know about the process:

1) To apply, please submit your interest form online by midnight Nov. 22nd. Groups that submit early have an advantage because we have more time to get to know you. Groups interested in kitchen membership will be reviewed and accepted on an ongoing basis depending on how much kitchen space is available.

2) After you submit an interest form, we will follow up with you over email with more detailed application questions.

3) On Dec. 4, 7, and 8th, we will invite the participants that seem most promising to meet with us.

4) We will determine and announce the first class of Launch Program participants by Dec. 18th. 

5) Orientation will begin Jan 25th for selected participants.

6) During the 6 month cycle, we'll host weekly workshops every Monday night from 5-7pm. At each workshop, we will teach a class on a fundamental aspect of food business and invite an expert in some aspect of food business to speak and work with you.

7) We will have regular programming for individuals not involved with the Launch Program, which will include regular office hours for individuals who want to talk about their concept or get advice on growing their company, as well as workshops at Kitchen 66. 

8) We will host and organize regular Demo Days at which program participants can present their progress and product to an invited audience. 

What are we looking for in a participant? 

We are looking for motivated people who have the drive and capability to build a sustainable and innovative company. Experience is helpful, but not critical. We consider the quality of your product and idea as a reflection of the individuals capability. We expect that your idea and product may change overtime. 

 

If you have any specific questions on the process, please contact us at kitchen66tulsa@gmail.com

 

 

 

What's a Food Incubator Anyway?

 

Food business is not for the faint of heart. Just getting your feet off the ground can be tricky. From the start, there's a long checklist to consider: Do you have a food handler's license? A commercial grade facility? How do you find customers? Set up insurance? Navigate spreadsheets? Develop a distribution plan? For foodpreneurs, barriers to entry are high and success rates are low. 

The purpose of a food incubator is to lower barriers to entry and to provide food entrepreneurs with a pathway for success. The incubator provides inexpensive access to a licensed commercial kitchen and a way to test the waters, without taking on a lot of debt or risk. The incubator model stimulates a collaborative environment; it's more than a shared stove, but it is sharing of connections and of best practices.  

We're optimistic that with the support of an incubator, we will see more small, independent businesses achieve greater success in the community. 

Check list for Successful Product Branding

When rolling out a food product or service, labeling and legal requirements can get pretty specific. Consider this checklist of questions along the way:

Task #1: Choosing the name of your product or service.

  1. Should you apply for a federal trademark registration, or are you better off merely using the name without registering it or applying for a state trademark registration?
  2. Does it make sense to apply for one name or your top three names?
  3. Should you apply to register the words in your product name, the logo that accompanies it, or both? Is there any benefit to applying for your logo in the colors in which it is used?
  4. If you get a federal registration, how readily will you be able to stop others from using your name?
  5. What are the chances that third parties will take issue with your name, possibly resulting in a cease-and-desist letter?

Task #2: Creating your product packaging.

  1. Do you qualify for the small-producer exemption
  2. Are the name and flavor of your product correctly stated?
  3. Does your label inadvertently make health claims?
  4. Does your label comply with regulations related to claims about nutrient content?

Task #3: Promoting your product or service.

  1. Are your advertisements compliant with FDA and FTC regulations?
  2. Do your promotional emails and social-media efforts meet relevant standards?
  3. Are you using terms such as “natural,” “organic,” “artisanal,” and “local” properly?
  4. Might you be unintentionally using copyrighted material or violating someone’s right of publicity?